My Personal CFO, LLC - Q3 2023 holdings

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$124 Million is the total value of My Personal CFO, LLC's 83 reported holdings in Q3 2023. The portfolio turnover from Q2 2023 to Q3 2023 was 8.5% .

All
New
Buy
Sell
Exit
Unchanged
 Value Shares↓ Weighting
VTI BuyVANGUARD INDEX FDStotal stk mkt$15,084,557
-1.0%
71,016
+2.6%
12.18%
+1.7%
MSFT BuyMICROSOFT CORP$9,734,279
-4.7%
30,829
+2.8%
7.86%
-2.0%
OKTA SellOKTA INCcl a$8,584,959
+17.5%
105,324
-0.0%
6.93%
+20.8%
AVUS BuyAMERICAN CENTY ETF TRus eqt etf$5,790,360
+4.6%
79,038
+7.4%
4.68%
+7.6%
QQQ BuyINVESCO QQQ TRunit ser 1$5,420,952
+0.9%
15,131
+4.1%
4.38%
+3.8%
AAPL BuyAPPLE INC$4,502,907
-11.7%
26,300
+0.1%
3.64%
-9.2%
SPY  SPDR S&P 500 ETF TRtr unit$3,691,920
-3.6%
8,6360.0%2.98%
-0.8%
SCZ SellISHARES TReafe sml cp etf$3,426,859
-10.3%
60,685
-6.3%
2.77%
-7.8%
BRKB BuyBERKSHIRE HATHAWAY INC DELcl b new$3,248,682
+2.8%
9,274
+0.1%
2.62%
+5.8%
DFAU BuyDIMENSIONAL ETF TRUSTus core eqt mkt$3,054,524
-0.5%
101,987
+2.9%
2.47%
+2.3%
SellSTAGWELL INC$2,466,635
-49.5%
525,935
-22.3%
1.99%
-48.0%
DVY SellISHARES TRselect divid etf$2,318,471
-5.5%
21,539
-0.5%
1.87%
-2.8%
BFEB  INNOVATOR ETFS TRus eqty bufr feb$2,282,078
-2.5%
68,5000.0%1.84%
+0.3%
ESGV BuyVANGUARD WORLD FDesg us stk etf$2,085,159
-4.0%
27,721
+0.0%
1.68%
-1.3%
BAPR  INNOVATOR ETFS TRus eqt bufr apr$2,077,212
-2.3%
59,4000.0%1.68%
+0.5%
AMJ SellJPMORGAN CHASE & COalerian ml etn$2,010,019
+5.7%
81,377
-2.0%
1.62%
+8.6%
VDE SellVANGUARD WORLD FDSenergy etf$1,982,671
+9.7%
15,644
-2.3%
1.60%
+12.7%
BND SellVANGUARD BD INDEX FDStotal bnd mrkt$1,938,349
-16.4%
27,778
-12.9%
1.56%
-14.1%
BDEC SellINNOVATOR ETFS TRus eqty buf dec$1,840,658
-8.7%
52,640
-5.4%
1.49%
-6.1%
VYM  VANGUARD WHITEHALL FDShigh div yld$1,773,488
-2.6%
17,1650.0%1.43%
+0.1%
VNQ SellVANGUARD INDEX FDSreal estate etf$1,728,306
-9.9%
22,843
-0.5%
1.40%
-7.3%
IJAN  INNOVATOR ETFS TRintrnl dev jan$1,703,480
-4.4%
61,1500.0%1.38%
-1.6%
NJAN  INNOVATOR ETFS TRgrwt100 pwr bf$1,582,530
+1.4%
39,0000.0%1.28%
+4.2%
SPLG  SPDR SER TRportfolio s&p500$1,507,800
-3.6%
30,0000.0%1.22%
-0.8%
IVV  ISHARES TRcore s&p500 etf$1,340,896
-3.7%
3,1230.0%1.08%
-0.9%
IYH  ISHARES TRus hlthcare etf$1,336,847
-3.6%
4,9500.0%1.08%
-0.9%
VO BuyVANGUARD INDEX FDSmid cap etf$1,312,565
-4.9%
6,303
+0.5%
1.06%
-2.2%
BJUL BuyINNOVATOR ETFS TRus eqty bufr jul$1,286,420
+36.8%
37,320
+40.0%
1.04%
+40.8%
BMAR  INNOVATOR ETFS TRus eqty bufr mar$1,278,893
-2.1%
35,2000.0%1.03%
+0.7%
DFAI SellDIMENSIONAL ETF TRUSTintl core eqt mk$1,241,896
-9.6%
47,564
-5.4%
1.00%
-7.0%
BJAN SellINNOVATOR ETFS TRus eqty bufr jan$1,210,987
-3.2%
32,960
-0.6%
0.98%
-0.4%
BSV SellVANGUARD BD INDEX FDSshort trm bond$1,203,472
-11.4%
16,010
-10.9%
0.97%
-8.9%
ITOT  ISHARES TRcore s&p ttl stk$1,127,172
-3.7%
11,9670.0%0.91%
-1.1%
AMAT SellAPPLIED MATLS INC$982,026
-4.3%
7,093
-0.0%
0.79%
-1.6%
UNH SellUNITEDHEALTH GROUP INC$973,591
+4.7%
1,931
-0.2%
0.79%
+7.7%
IQLT  ISHARES TRmsci intl qualty$934,935
-5.6%
27,8170.0%0.76%
-3.0%
EJAN  INNOVATOR ETFS TRemrgng mkt jan$927,949
-3.5%
33,8900.0%0.75%
-0.8%
BNOV  INNOVATOR ETFS TRus eqty buf nov$841,074
-3.7%
25,7000.0%0.68%
-1.0%
IBB  ISHARES TRishares biotech$815,430
-3.7%
6,6680.0%0.66%
-0.9%
INTC SellINTEL CORP$726,571
+6.2%
20,438
-0.1%
0.59%
+9.1%
BJUN  INNOVATOR ETFS TRus eqty bufr jun$718,758
-2.2%
21,9000.0%0.58%
+0.5%
JNJ SellJOHNSON & JOHNSON$699,006
-7.5%
4,488
-1.7%
0.56%
-4.9%
PJAN BuyINNOVATOR ETFS TRus eqty pwr buf$675,220
+8.0%
19,405
+9.0%
0.54%
+11.0%
VWO SellVANGUARD INTL EQUITY INDEX Fftse emr mkt etf$671,210
-4.3%
17,118
-0.7%
0.54%
-1.6%
BOCT BuyINNOVATOR ETFS TRus eqty buf oct$649,650
+16.7%
18,300
+19.6%
0.52%
+20.1%
AMD BuyADVANCED MICRO DEVICES INC$627,922
-9.7%
6,107
+0.1%
0.51%
-7.1%
HD  HOME DEPOT INC$622,450
-2.7%
2,0600.0%0.50%0.0%
BSEP NewINNOVATOR ETFS TRus eqty buf sep$613,622–18,230
+100.0%
0.50%–
CMF NewISHARES TRcalif mun bd etf$548,400–10,000
+100.0%
0.44%–
NKE BuyNIKE INCcl b$538,245
+10.2%
5,629
+27.2%
0.44%
+13.3%
VOE BuyVANGUARD INDEX FDSmcap vl idxvip$509,042
+3.4%
3,887
+9.3%
0.41%
+6.5%
IWR  ISHARES TRrus mid cap etf$497,336
-5.2%
7,1820.0%0.40%
-2.4%
VPU BuyVANGUARD WORLD FDSutilities etf$461,440
-0.6%
3,618
+10.8%
0.37%
+2.2%
SCHF  SCHWAB STRATEGIC TRintl eqty etf$451,260
-4.7%
13,2880.0%0.36%
-2.2%
XLV SellSELECT SECTOR SPDR TRsbi healthcare$435,287
-3.2%
3,381
-0.2%
0.35%
-0.3%
JPM BuyJPMORGAN CHASE & CO$418,093
-0.2%
2,883
+0.1%
0.34%
+2.7%
A SellAGILENT TECHNOLOGIES INC$391,705
-7.1%
3,503
-0.1%
0.32%
-4.5%
KAPR  INNOVATOR ETFS TRus sml cp pwr et$367,304
-2.9%
13,7310.0%0.30%0.0%
POCT BuyINNOVATOR ETFS TRus eqty pwr buf$368,160
+19.8%
10,841
+18.1%
0.30%
+23.2%
IJH  ISHARES TRcore s&p mcp etf$358,067
-4.6%
1,4360.0%0.29%
-2.0%
XLRE SellSELECT SECTOR SPDR TRrl est sel sec$349,762
-14.1%
10,266
-4.9%
0.28%
-11.9%
PJUL BuyINNOVATOR ETFS TRus eqty pwr buf$330,024
+18.6%
9,793
+20.5%
0.27%
+22.5%
PAPR BuyINNOVATOR ETFS TRus eqt pwr buf$325,874
+19.6%
10,646
+20.7%
0.26%
+22.9%
SDY  SPDR SER TRs&p divid etf$322,028
-6.2%
2,8000.0%0.26%
-3.7%
DIS SellDISNEY WALT CO$314,636
-9.7%
3,882
-0.5%
0.25%
-7.3%
VB BuyVANGUARD INDEX FDSsmall cp etf$289,095
-4.8%
1,529
+0.2%
0.23%
-2.1%
XOM BuyEXXON MOBIL CORP$276,783
+10.1%
2,354
+0.4%
0.22%
+13.1%
BuyDIMENSIONAL ETF TRUSTus large cap val$277,971
+30.5%
11,204
+33.6%
0.22%
+34.1%
VBR BuyVANGUARD INDEX FDSsm cp val etf$273,891
-3.3%
1,717
+0.2%
0.22%
-0.9%
TSLA BuyTESLA INC$270,488
-2.3%
1,081
+2.2%
0.22%0.0%
AMZN BuyAMAZON COM INC$268,986
-2.2%
2,116
+0.3%
0.22%
+0.5%
IWN  ISHARES TRrus 2000 val etf$247,650
-3.7%
1,8270.0%0.20%
-1.0%
XLK  SELECT SECTOR SPDR TRtechnology$246,611
-5.7%
1,5040.0%0.20%
-2.9%
IEI  ISHARES TR3 7 yr treas bd$237,183
-1.8%
2,0960.0%0.19%
+1.1%
XLP BuySELECT SECTOR SPDR TRsbi cons stpls$237,141
-6.8%
3,446
+0.5%
0.19%
-4.0%
VIG  VANGUARD SPECIALIZED FUNDSdiv app etf$233,847
-4.3%
1,5050.0%0.19%
-1.6%
IEMG SellISHARES INCcore msci emkt$231,954
-7.5%
4,874
-4.2%
0.19%
-5.1%
VEA  VANGUARD TAX-MANAGED FDSvan ftse dev mkt$216,501
-5.3%
4,9520.0%0.18%
-2.8%
CRM NewSALESFORCE INC$216,975–1,070
+100.0%
0.18%–
EFG  ISHARES TReafe grwth etf$213,679
-9.5%
2,4760.0%0.17%
-7.0%
NVDA NewNVIDIA CORPORATION$200,095–460
+100.0%
0.16%–
QCLN SellFIRST TR EXCHANGE-TRADED FDnas clnedg green$200,233
-31.3%
4,697
-17.5%
0.16%
-29.3%
 NERDY INC$46,183
-11.3%
12,4820.0%0.04%
-9.8%
MUB ExitISHARES TRnational mun etf$0–-2,000
-100.0%
-0.17%–
BAC ExitBANK AMERICA CORP$0–-9,066
-100.0%
-0.20%–
VTEB ExitVANGUARD MUN BD FDStax exempt bd$0–-12,000
-100.0%
-0.47%–
Original filings

The following EDGAR filing(s) were analyzed to create this report:

  • View 13F-HR filed 2023-11-06
Signatures

The EDGAR filing(s) were signed by:

Top long-term holdings
NameQuarters ownedLatest quarter ownedMax weighting
VANGUARD INDEX FDS8Q3 202312.2%
OKTA INC8Q3 202320.6%
MICROSOFT CORP8Q3 202310.1%
INVESCO QQQ TR8Q3 20235.3%
APPLE INC8Q3 20234.5%
SPDR S&P 500 ETF TR8Q3 20234.1%
ISHARES TR8Q3 20233.8%
ISHARES TR8Q3 20233.1%
VANGUARD WORLD FD8Q3 20233.2%
VANGUARD BD INDEX FDS8Q3 20234.7%

View My Personal CFO, LLC's complete holdings history.

Latest filings
TypeFiled
13F-HR2024-04-24
13F-HR2024-01-23
13F-HR2023-11-06
13F-HR2023-07-13
13F-HR2023-04-21
13F-HR2023-01-11
13F-HR/A2022-10-20
13F-HR2022-10-18
13F-HR/A2022-08-03
13F-HR2022-07-08

View My Personal CFO, LLC's complete filings history.

All filings

View complete filings history.

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