$125 Million is the total value of HERON FINANCIAL GROUP, LLC's 126 reported holdings in Q3 2020. The portfolio turnover from Q2 2020 to Q3 2020 was 16.7% .
| Value | Shares | ↓ Weighting | ||||||
|---|---|---|---|---|---|---|---|---|
| VUG | Sell | VANGUARD INDEX FDSgrowth etf | $5,908,000 | +3.6% | 25,621 | -4.5% | 4.73% | -7.3% |
| EFAV | Buy | ISHARES TRmsci eafe min vl | $5,583,000 | +10.7% | 80,658 | +6.9% | 4.47% | -0.9% |
| IWP | Buy | ISHARES TRrus md cp gr etf | $5,469,000 | +8.3% | 30,893 | +0.2% | 4.38% | -3.1% |
| VOO | Buy | VANGUARD INDEX FDS | $5,312,000 | +9.3% | 17,021 | +2.1% | 4.25% | -2.3% |
| IWR | Buy | ISHARES TRrus mid cap etf | $4,921,000 | +14.4% | 83,006 | +4.4% | 3.94% | +2.4% |
| VYM | Buy | VANGUARD WHITEHALL FDShigh div yld | $4,656,000 | +7.5% | 56,559 | +3.3% | 3.73% | -3.8% |
| IJJ | Buy | ISHARES TRs&p mc 400vl etf | $4,337,000 | +18.3% | 30,510 | +9.0% | 3.47% | +5.9% |
| PFF | Sell | ISHARES TRpfd and incm sec | $4,262,000 | +0.8% | 115,982 | -4.3% | 3.41% | -9.8% |
| PGX | Buy | INVESCO EXCH TRADED FD TR IIpfd etf | $4,222,000 | +24.2% | 283,360 | +19.4% | 3.38% | +11.1% |
| IWO | Buy | ISHARES TRrus 2000 grw etf | $4,168,000 | +16.3% | 18,065 | +4.8% | 3.34% | +4.0% |
| VB | Buy | VANGUARD INDEX FDSsmall cp etf | $3,669,000 | +14.3% | 22,887 | +3.9% | 2.94% | +2.3% |
| IWN | Buy | ISHARES TRrus 2000 val etf | $3,583,000 | +28.4% | 34,116 | +15.3% | 2.87% | +14.9% |
| TMO | Sell | THERMO FISHER SCIENTIFIC INC | $2,321,000 | +10.0% | 5,151 | -6.6% | 1.86% | -1.6% |
| TFX | Sell | TELEFLEX INCORPORATED | $2,226,000 | -8.2% | 6,562 | -4.0% | 1.78% | -17.9% |
| MSFT | Buy | MICROSOFT CORP | $1,922,000 | -1.1% | 9,137 | +0.4% | 1.54% | -11.6% |
| AAPL | Buy | APPLE INC | $1,633,000 | +4.7% | 14,021 | +244.9% | 1.31% | -6.3% |
| PIE | Sell | INVESCO EXCH TRADED FD TR IIdwa emerg mkts | $1,604,000 | -0.2% | 81,893 | -1.3% | 1.28% | -10.7% |
| ITW | ILLINOIS TOOL WKS INC | $1,543,000 | +13.6% | 7,802 | 0.0% | 1.24% | +1.7% | |
| JPM | Sell | JPMORGAN CHASE & CO | $1,452,000 | -1.6% | 14,660 | -4.3% | 1.16% | -11.9% |
| VZ | Buy | VERIZON COMMUNICATIONS INC | $1,406,000 | +26.6% | 23,568 | +15.6% | 1.13% | +13.3% |
| LYB | Buy | LYONDELLBASELL INDUSTRIES N | $1,384,000 | +71.1% | 18,362 | +47.6% | 1.11% | +53.0% |
| MS | Buy | MORGAN STANLEY | $1,363,000 | +5.2% | 28,055 | +7.8% | 1.09% | -5.9% |
| AMZN | Sell | AMAZON COM INC | $1,254,000 | -1.6% | 392 | -1.5% | 1.00% | -11.9% |
| BRKB | Buy | BERKSHIRE HATHAWAY INC DELcl b new | $1,249,000 | +16.2% | 5,880 | +0.0% | 1.00% | +4.0% |
| JNJ | Buy | JOHNSON & JOHNSON | $1,233,000 | +28.3% | 8,317 | +23.2% | 0.99% | +14.8% |
| UNH | Sell | UNITEDHEALTH GROUP INC | $1,198,000 | -4.8% | 3,764 | -12.9% | 0.96% | -14.8% |
| AON | Buy | AON PLC | $1,193,000 | +8.8% | 5,779 | +4.1% | 0.96% | -2.7% |
| ADBE | Sell | ADOBE SYSTEMS INCORPORATED | $1,122,000 | -2.8% | 2,307 | -6.8% | 0.90% | -13.0% |
| DTE | Buy | DTE ENERGY CO | $1,110,000 | +12.7% | 9,695 | +5.8% | 0.89% | +0.8% |
| BIV | Sell | VANGUARD BD INDEX FDSintermed term | $1,075,000 | -3.0% | 11,556 | -2.7% | 0.86% | -13.2% |
| MA | Buy | MASTERCARD INCORPORATEDcl a | $975,000 | +27.8% | 2,840 | +10.1% | 0.78% | +14.3% |
| HD | Buy | HOME DEPOT INC | $970,000 | +24.8% | 3,438 | +10.7% | 0.78% | +11.8% |
| FDX | Buy | FEDEX CORP | $964,000 | +97.5% | 3,719 | +20.8% | 0.77% | +76.7% |
| FICO | Sell | FAIR ISAAC CORP | $940,000 | +3.0% | 2,149 | -2.9% | 0.75% | -7.8% |
| NEE | Buy | NEXTERA ENERGY INC | $929,000 | +37.8% | 3,228 | +24.4% | 0.74% | +23.4% |
| CSCO | Buy | CISCO SYS INC | $910,000 | -13.7% | 23,593 | +4.4% | 0.73% | -22.8% |
| PG | Buy | PROCTER AND GAMBLE CO | $905,000 | +40.7% | 6,495 | +25.2% | 0.72% | +25.9% |
| T | Buy | AT&T INC | $871,000 | +38.7% | 30,369 | +45.6% | 0.70% | +24.2% |
| INTC | Buy | INTEL CORP | $841,000 | -12.3% | 16,276 | +1.0% | 0.67% | -21.4% |
| AMGN | AMGEN INC | $834,000 | +2.7% | 3,259 | 0.0% | 0.67% | -8.1% | |
| IEI | Sell | ISHARES TR3 7 yr treas bd | $804,000 | -1.6% | 6,040 | -1.3% | 0.64% | -11.9% |
| EW | Sell | EDWARDS LIFESCIENCES CORP | $787,000 | +18.0% | 9,815 | -0.1% | 0.63% | +5.5% |
| VLO | Buy | VALERO ENERGY CORP | $739,000 | +43.5% | 17,154 | +78.6% | 0.59% | +28.4% |
| DUK | Buy | DUKE ENERGY CORP NEW | $720,000 | +34.8% | 7,853 | +19.5% | 0.58% | +20.7% |
| COST | Buy | COSTCO WHSL CORP NEW | $712,000 | +96.7% | 1,985 | +79.0% | 0.57% | +75.9% |
| XOM | Buy | EXXON MOBIL CORP | $687,000 | +1.2% | 20,352 | +27.8% | 0.55% | -9.5% |
| INTU | Sell | INTUIT | $653,000 | +1.9% | 1,972 | -5.3% | 0.52% | -8.9% |
| PYPL | Buy | PAYPAL HLDGS INC | $630,000 | +11.1% | 3,198 | +0.6% | 0.50% | -0.4% |
| PFE | Sell | PFIZER INC | $622,000 | -2.0% | 16,932 | -9.8% | 0.50% | -12.3% |
| QCOM | Sell | QUALCOMM INC | $617,000 | +27.5% | 5,123 | -2.1% | 0.49% | +14.1% |
| TXN | Buy | TEXAS INSTRS INC | $607,000 | +113.7% | 4,211 | +93.7% | 0.49% | +91.3% |
| RUN | New | SUNRUN INC | $604,000 | – | 7,688 | +100.0% | 0.48% | – |
| WMB | Buy | WILLIAMS COS INC | $601,000 | +216.3% | 30,768 | +200.6% | 0.48% | +182.9% |
| PSX | Buy | PHILLIPS 66 | $587,000 | -5.6% | 11,162 | +9.5% | 0.47% | -15.6% |
| SEE | Buy | SEALED AIR CORP NEW | $581,000 | +37.4% | 14,152 | +13.3% | 0.46% | +22.7% |
| SON | Buy | SONOCO PRODS CO | $578,000 | +84.7% | 11,001 | +80.8% | 0.46% | +65.4% |
| NFLX | Buy | NETFLIX INC | $572,000 | +2.9% | 1,098 | +8.4% | 0.46% | -8.0% |
| BMY | Sell | BRISTOL-MYERS SQUIBB CO | $567,000 | +2.0% | 9,576 | -1.1% | 0.45% | -8.8% |
| RPM | Buy | RPM INTL INC | $545,000 | +15.2% | 6,460 | +3.4% | 0.44% | +3.1% |
| POOL | Buy | POOL CORP | $537,000 | +32.3% | 1,639 | +12.3% | 0.43% | +18.5% |
| JPEM | Buy | J P MORGAN EXCHANGE-TRADED Fdiv rtn em eqt | $534,000 | +10.6% | 11,284 | +13.0% | 0.43% | -0.9% |
| ECL | Buy | ECOLAB INC | $520,000 | +9.5% | 2,610 | +10.3% | 0.42% | -2.1% |
| IUSG | Sell | ISHARES TRcore s&p us gwt | $518,000 | +5.7% | 6,398 | -2.0% | 0.42% | -5.5% |
| BIIB | Sell | BIOGEN INC | $514,000 | -0.4% | 1,807 | -2.4% | 0.41% | -10.8% |
| PGR | Buy | PROGRESSIVE CORP | $503,000 | +20.6% | 5,236 | +1.3% | 0.40% | +8.0% |
| EMR | Sell | EMERSON ELEC CO | $502,000 | +6.8% | 7,433 | -5.4% | 0.40% | -4.5% |
| IVV | Sell | ISHARES TRcore s&p500 etf | $488,000 | +6.1% | 1,432 | -0.7% | 0.39% | -5.1% |
| CACI | Sell | CACI INTL INCcl a | $477,000 | -8.6% | 2,220 | -15.1% | 0.38% | -18.2% |
| DGX | Sell | QUEST DIAGNOSTICS INC | $474,000 | -5.6% | 4,107 | -4.4% | 0.38% | -15.4% |
| TFC | Sell | TRUIST FINL CORP | $469,000 | +9.3% | 11,378 | -6.7% | 0.38% | -2.1% |
| FAST | Buy | FASTENAL CO | $462,000 | +61.5% | 10,084 | +51.5% | 0.37% | +44.5% |
| AZO | Buy | AUTOZONE INC | $461,000 | +10.0% | 391 | +4.0% | 0.37% | -1.6% |
| SJM | Buy | SMUCKER J M CO | $445,000 | +106.0% | 3,795 | +84.9% | 0.36% | +84.5% |
| BAX | Sell | BAXTER INTL INC | $409,000 | -24.5% | 5,076 | -20.1% | 0.33% | -32.4% |
| MMM | Buy | 3M CO | $399,000 | +13.7% | 2,450 | +6.8% | 0.32% | +1.9% |
| GOOGL | Sell | ALPHABET INCcap stk cl a | $384,000 | -14.3% | 259 | -11.0% | 0.31% | -23.2% |
| CMC | Buy | COMMERCIAL METALS CO | $381,000 | +16.9% | 17,885 | +9.5% | 0.30% | +4.5% |
| CVS | Buy | CVS HEALTH CORP | $378,000 | +38.0% | 6,420 | +46.7% | 0.30% | +23.7% |
| ADSK | AUTODESK INC | $374,000 | -6.3% | 1,635 | 0.0% | 0.30% | -16.0% | |
| HDV | Buy | ISHARES TRcore high dv etf | $369,000 | +2.8% | 4,541 | +2.5% | 0.30% | -7.8% |
| ETR | Buy | ENTERGY CORP NEW | $356,000 | +36.9% | 3,401 | +28.5% | 0.28% | +22.3% |
| MDLZ | Sell | MONDELEZ INTL INCcl a | $340,000 | 0.0% | 5,950 | -9.9% | 0.27% | -10.5% |
| PKI | Sell | PERKINELMER INC | $340,000 | +21.9% | 2,622 | -4.7% | 0.27% | +8.8% |
| FIS | FIDELITY NATL INFORMATION SV | $338,000 | +6.3% | 2,325 | 0.0% | 0.27% | -4.9% | |
| CALM | Buy | CAL MAINE FOODS INC | $335,000 | -6.4% | 8,799 | +10.9% | 0.27% | -16.2% |
| CVX | Buy | CHEVRON CORP NEW | $321,000 | +27.9% | 4,420 | +50.3% | 0.26% | +14.2% |
| MRK | Buy | MERCK & CO. INC | $317,000 | +14.9% | 3,897 | +8.5% | 0.25% | +2.8% |
| LOW | Sell | LOWES COS INC | $315,000 | +10.1% | 1,871 | -10.0% | 0.25% | -1.6% |
| ADM | Buy | ARCHER DANIELS MIDLAND CO | $313,000 | +51.2% | 6,553 | +24.4% | 0.25% | +35.7% |
| ADI | Buy | ANALOG DEVICES INC | $309,000 | -1.0% | 2,652 | +5.8% | 0.25% | -11.5% |
| CAT | Buy | CATERPILLAR INC DEL | $309,000 | +24.1% | 2,010 | +3.5% | 0.25% | +10.8% |
| FISV | Buy | FISERV INC | $304,000 | +7.0% | 3,019 | +2.1% | 0.24% | -4.3% |
| MPC | Sell | MARATHON PETE CORP | $302,000 | -36.3% | 10,341 | -21.0% | 0.24% | -42.9% |
| ABT | ABBOTT LABS | $297,000 | +16.9% | 2,733 | 0.0% | 0.24% | +4.8% | |
| GOOG | Sell | ALPHABET INCcap stk cl c | $287,000 | -18.7% | 193 | -15.7% | 0.23% | -27.2% |
| LLY | Sell | LILLY ELI & CO | $285,000 | -23.2% | 1,944 | -14.5% | 0.23% | -31.3% |
| IEMG | Buy | ISHARES INCcore msci emkt | $282,000 | +16.0% | 5,290 | +12.2% | 0.23% | +4.1% |
| ORCL | Sell | ORACLE CORP | $276,000 | +1.8% | 4,626 | -2.0% | 0.22% | -9.1% |
| BA | Buy | BOEING CO | $265,000 | -1.5% | 1,549 | +2.7% | 0.21% | -12.0% |
| CWEN | New | CLEARWAY ENERGY INCcl c | $258,000 | – | 8,958 | +100.0% | 0.21% | – |
| KO | Buy | COCA COLA CO | $257,000 | +16.8% | 5,202 | +6.7% | 0.21% | +4.6% |
| TPL | TEXAS PAC LD TRsub ctf prop i t | $254,000 | -17.0% | 559 | 0.0% | 0.20% | -25.9% | |
| MCD | Sell | MCDONALDS CORP | $248,000 | +15.3% | 1,097 | -5.7% | 0.20% | +3.6% |
| BDX | Sell | BECTON DICKINSON & CO | $247,000 | -23.5% | 1,039 | -17.3% | 0.20% | -31.5% |
| TGT | New | TARGET CORP | $246,000 | – | 1,523 | +100.0% | 0.20% | – |
| GPC | New | GENUINE PARTS CO | $246,000 | – | 2,525 | +100.0% | 0.20% | – |
| UN | Buy | UNILEVER N V | $244,000 | +19.6% | 3,955 | +2.3% | 0.20% | +6.6% |
| CB | Buy | CHUBB LIMITED | $244,000 | +5.2% | 2,048 | +13.3% | 0.20% | -6.2% |
| AMAT | Sell | APPLIED MATLS INC | $237,000 | -7.8% | 3,910 | -4.7% | 0.19% | -17.4% |
| IBM | New | INTERNATIONAL BUSINESS MACHS | $236,000 | – | 1,936 | +100.0% | 0.19% | – |
| MTRN | New | MATERION CORP | $224,000 | – | 4,110 | +100.0% | 0.18% | – |
| IJR | ISHARES TRcore s&p scp etf | $224,000 | +9.3% | 3,052 | 0.0% | 0.18% | -2.2% | |
| SAIC | Sell | SCIENCE APPLICATIONS INTL CO | $221,000 | -28.9% | 2,763 | -37.0% | 0.18% | -36.3% |
| JPIN | J P MORGAN EXCHANGE-TRADED Fdiv rtn int eq | $219,000 | +4.3% | 4,168 | 0.0% | 0.18% | -6.9% | |
| CAH | Sell | CARDINAL HEALTH INC | $211,000 | -35.1% | 4,470 | -32.2% | 0.17% | -41.9% |
| PNW | New | PINNACLE WEST CAP CORP | $210,000 | – | 2,642 | +100.0% | 0.17% | – |
| PEP | New | PEPSICO INC | $209,000 | – | 1,518 | +100.0% | 0.17% | – |
| ETN | New | EATON CORP PLC | $205,000 | – | 1,950 | +100.0% | 0.16% | – |
| SYK | New | STRYKER CORPORATION | $204,000 | – | 954 | +100.0% | 0.16% | – |
| YUM | New | YUM BRANDS INC | $203,000 | – | 2,160 | +100.0% | 0.16% | – |
| PLXS | New | PLEXUS CORP | $204,000 | – | 2,818 | +100.0% | 0.16% | – |
| SPOT | SPOTIFY TECHNOLOGY S A | $202,000 | -9.8% | 804 | 0.0% | 0.16% | -19.0% | |
| ORAN | Sell | ORANGEsponsored adr | $184,000 | -16.0% | 17,026 | -8.0% | 0.15% | -25.0% |
| GE | Buy | GENERAL ELECTRIC CO | $133,000 | +6.4% | 20,747 | +10.7% | 0.11% | -4.5% |
| OPK | New | OPKO HEALTH INC | $46,000 | – | 11,105 | +100.0% | 0.04% | – |
| CVEO | CIVEO CORP CDA | $27,000 | +22.7% | 41,229 | 0.0% | 0.02% | +10.0% | |
| AVGO | Exit | BROADCOM INC | $0 | – | -642 | -100.0% | -0.18% | – |
| V | Exit | VISA INC | $0 | – | -1,084 | -100.0% | -0.19% | – |
| ARW | Exit | ARROW ELECTRS INC | $0 | – | -3,517 | -100.0% | -0.21% | – |
| NTAP | Exit | NETAPP INC | $0 | – | -5,424 | -100.0% | -0.21% | – |
| PNC | Exit | PNC FINL SVCS GROUP INC | $0 | – | -2,434 | -100.0% | -0.22% | – |
| LDOS | Exit | LEIDOS HOLDINGS INC | $0 | – | -3,475 | -100.0% | -0.27% | – |
| SH | Exit | PROSHARES TRshort s&p 500 ne | $0 | – | -30,000 | -100.0% | -0.58% | – |
Original filings
The following EDGAR filing(s) were analyzed to create this report:
- View 13F-HR filed 2020-10-15
Top long-term holdings
| Name | Quarters owned | Latest quarter owned | Max weighting |
|---|---|---|---|
| ISHARES TR | 15 | Q2 2023 | 5.0% |
| ISHARES TR | 15 | Q2 2023 | 4.9% |
| ISHARES TR | 15 | Q2 2023 | 4.5% |
| ISHARES TR | 15 | Q2 2023 | 5.3% |
| ISHARES TR | 15 | Q2 2023 | 3.9% |
| ISHARES TR | 15 | Q2 2023 | 3.9% |
| INVESCO EXCH TRADED FD TR II | 15 | Q2 2023 | 3.6% |
| ISHARES TR | 15 | Q2 2023 | 4.6% |
| APPLE INC | 15 | Q2 2023 | 2.7% |
| THERMO FISHER SCIENTIFIC INC | 15 | Q2 2023 | 1.9% |
View HERON FINANCIAL GROUP, LLC's complete holdings history.
Latest filings
| Type | Filed |
|---|---|
| 13F-HR | 2023-08-10 |
| 13F-HR | 2023-04-19 |
| 13F-HR | 2023-02-14 |
| 13F-HR | 2022-10-27 |
| 13F-HR | 2022-07-29 |
| 13F-HR | 2022-05-12 |
| 13F-HR | 2022-02-04 |
| 13F-HR | 2021-11-04 |
| 13F-HR | 2021-08-16 |
| 13F-HR | 2021-04-14 |
View HERON FINANCIAL GROUP, LLC's complete filings history.
All filings
- Holdings (13F-HR)
- Significant ownership (13-D/G)
- Insider transactions (4, 5, 6)
- Events (8-K)
- Shareholder votes (proxy)
View complete filings history.