$1.2 Billion is the total value of Willis Investment Counsel's 109 reported holdings in Q1 2020. The portfolio turnover from Q4 2019 to Q1 2020 was 20.0% .
| Value | Shares | ↓ Weighting | ||||||
|---|---|---|---|---|---|---|---|---|
| INTC | Sell | Intel Corp | $38,726,000 | -15.4% | 715,560 | -6.4% | 3.21% | +8.6% |
| MSFT | Buy | Microsoft Corp | $37,099,000 | +1.0% | 235,238 | +1.0% | 3.08% | +29.6% |
| JNJ | Sell | Johnson And Johnson | $37,044,000 | -15.5% | 282,500 | -6.0% | 3.08% | +8.4% |
| CSCO | Buy | Cisco Systems Inc | $35,672,000 | -9.9% | 907,456 | +10.0% | 2.96% | +15.7% |
| PFE | Sell | Pfizer Inc | $33,785,000 | -16.8% | 1,035,077 | -0.1% | 2.80% | +6.8% |
| MDT | Buy | Medtronic Inc | $32,784,000 | -6.8% | 363,542 | +17.2% | 2.72% | +19.6% |
| KR | Buy | Kroger Co | $29,280,000 | +6.2% | 972,101 | +2.2% | 2.43% | +36.2% |
| PEP | Buy | Pepsico Inc | $29,002,000 | -10.1% | 241,479 | +2.3% | 2.41% | +15.3% |
| TXN | Buy | Texas Instruments Inc | $27,686,000 | -13.5% | 277,057 | +11.1% | 2.30% | +11.0% |
| VZ | Buy | Verizon Communications Com | $26,015,000 | -6.0% | 484,189 | +7.4% | 2.16% | +20.6% |
| PAYX | Buy | Paychex Inc | $25,290,000 | -6.7% | 401,940 | +26.1% | 2.10% | +19.7% |
| MMM | Buy | 3m Company | $25,198,000 | -10.7% | 184,589 | +15.4% | 2.09% | +14.5% |
| MRK | Sell | Merck & Company, Inc | $24,530,000 | -15.8% | 318,815 | -0.5% | 2.04% | +8.0% |
| CB | Buy | CHUBB LTD | $23,560,000 | -14.6% | 210,940 | +19.0% | 1.96% | +9.6% |
| CAT | Buy | Caterpillar Inc Del | $22,941,000 | -9.4% | 197,696 | +15.3% | 1.90% | +16.2% |
| AFL | Buy | Aflac Inc | $22,593,000 | -17.1% | 659,829 | +28.1% | 1.88% | +6.4% |
| T | Buy | AT&T Corp | $21,999,000 | -23.7% | 754,679 | +2.3% | 1.83% | -2.1% |
| SNY | Sell | Sanofi-Aventissponsored adr | $21,703,000 | -13.6% | 496,400 | -0.8% | 1.80% | +10.8% |
| AAPL | Sell | Apple Computer | $21,624,000 | -22.6% | 85,037 | -10.6% | 1.80% | -0.6% |
| BHP | Buy | BHP Billiton Ltd | $21,519,000 | -32.1% | 586,505 | +1.2% | 1.79% | -12.9% |
| ACN | New | Accenture PLC | $20,321,000 | – | 124,471 | +100.0% | 1.69% | – |
| DUK | Buy | Duke Energy Corp New | $19,667,000 | -10.3% | 243,157 | +1.1% | 1.63% | +15.0% |
| GPC | Buy | Genuine Parts Co | $18,805,000 | -32.9% | 279,300 | +5.8% | 1.56% | -13.9% |
| RDSA | Buy | Royal Dutch Shell | $18,512,000 | -39.9% | 530,593 | +1.6% | 1.54% | -22.9% |
| DGX | Sell | Quest Diagnostics, Inc. | $18,300,000 | -25.0% | 227,900 | -0.2% | 1.52% | -3.7% |
| TGT | Buy | Target Corp Com | $17,822,000 | -16.0% | 191,700 | +15.9% | 1.48% | +7.8% |
| SO | Buy | Southern Company | $17,591,000 | -14.9% | 324,915 | +0.2% | 1.46% | +9.3% |
| TROW | Sell | Price T Rowe Group Inc | $17,391,000 | -28.2% | 178,100 | -10.4% | 1.44% | -7.9% |
| RY | Sell | Royal Bank of Canada | $16,840,000 | -23.0% | 273,600 | -0.9% | 1.40% | -1.1% |
| XOM | Buy | Exxon Mobil Corp | $16,823,000 | -40.8% | 443,070 | +8.9% | 1.40% | -24.0% |
| USB | Sell | Us Bancorp (new) | $16,767,000 | -42.3% | 486,700 | -0.7% | 1.39% | -25.9% |
| UPS | New | United Parcel Service | $16,225,000 | – | 173,673 | +100.0% | 1.35% | – |
| WFC | Sell | Wells Fargo & Co New Del | $16,173,000 | -47.0% | 563,522 | -0.6% | 1.34% | -32.0% |
| TFC | Sell | Truist Financial Corp | $14,919,000 | -45.4% | 483,740 | -0.4% | 1.24% | -30.0% |
| TTE | Sell | Total SAsponsored adr | $14,804,000 | -32.9% | 397,535 | -0.4% | 1.23% | -13.9% |
| DE | Buy | Deere Co | $14,783,000 | +5.5% | 107,000 | +32.3% | 1.23% | +35.3% |
| ALL | Buy | Allstate | $13,887,000 | +27.3% | 151,400 | +56.1% | 1.15% | +63.3% |
| CVX | Sell | Chevron Corp | $13,261,000 | -40.5% | 183,017 | -1.1% | 1.10% | -23.6% |
| TRV | Buy | Travelers Cos Inc | $13,091,000 | -3.7% | 131,764 | +32.7% | 1.09% | +23.7% |
| JPM | Sell | JP Morgan Chase & Co | $12,497,000 | -63.2% | 138,812 | -43.1% | 1.04% | -52.8% |
| EMR | Buy | Emerson Elec Co | $12,475,000 | -18.4% | 261,800 | +30.6% | 1.04% | +4.7% |
| GD | Buy | General Dynamics Corp | $12,312,000 | -2.4% | 93,055 | +30.1% | 1.02% | +25.2% |
| BP | Buy | Bp Plc Spon Adr | $11,937,000 | -34.1% | 489,428 | +2.0% | 0.99% | -15.4% |
| FITB | Buy | Fifth Third Bancorp | $11,857,000 | -46.5% | 798,470 | +10.7% | 0.98% | -31.4% |
| CBRL | Buy | Cracker Barrel | $11,609,000 | -45.8% | 139,500 | +0.1% | 0.96% | -30.4% |
| COP | Buy | Conocophillips | $11,585,000 | -47.8% | 376,122 | +10.1% | 0.96% | -33.1% |
| DRI | Buy | Darden Restaurants Inc | $11,377,000 | -50.0% | 208,914 | +0.1% | 0.94% | -35.9% |
| DG | Buy | Dollar General Corp | $9,766,000 | +5.0% | 64,670 | +8.4% | 0.81% | +34.7% |
| SYY | Buy | Sysco Corporation | $9,724,000 | -36.2% | 213,100 | +19.5% | 0.81% | -18.2% |
| JWN | Sell | Nordstrom Inc | $9,278,000 | -65.0% | 604,800 | -6.6% | 0.77% | -55.1% |
| TSCO | Buy | Tractor Supply Co | $9,097,000 | +0.0% | 107,590 | +10.6% | 0.76% | +28.4% |
| GL | Buy | Globe Life Inc | $8,085,000 | -26.6% | 112,333 | +7.3% | 0.67% | -5.9% |
| LH | Buy | Lab Corp Of Amer | $7,821,000 | -9.3% | 61,882 | +21.4% | 0.65% | +16.3% |
| RTN | Buy | Raytheon Co | $7,823,000 | -30.1% | 59,646 | +17.1% | 0.65% | -10.4% |
| CERN | Buy | Cerner Corp | $7,754,000 | -6.8% | 123,102 | +8.5% | 0.64% | +19.7% |
| MCD | New | Mcdonalds Corp Com | $7,761,000 | – | 46,937 | +100.0% | 0.64% | – |
| DLB | Buy | Dolby Laboratories, Inc CL A | $7,535,000 | -14.9% | 139,002 | +7.9% | 0.62% | +9.1% |
| AXP | Buy | American Express | $7,068,000 | -26.0% | 82,561 | +7.5% | 0.59% | -5.0% |
| PG | New | Procter & Gamble Co | $6,601,000 | – | 60,010 | +100.0% | 0.55% | – |
| ETN | Sell | Eaton Corp | $6,231,000 | -77.5% | 80,200 | -72.6% | 0.52% | -71.2% |
| RCI | Buy | Rogers Communications | $5,917,000 | -10.0% | 142,478 | +7.7% | 0.49% | +15.5% |
| AAP | Buy | Advance Auto Parts Inc | $5,748,000 | -37.2% | 61,593 | +7.9% | 0.48% | -19.4% |
| HD | New | Home Depot Inc | $5,583,000 | – | 29,900 | +100.0% | 0.46% | – |
| WMT | New | Wal-Mart Stores Inc | $5,433,000 | – | 47,820 | +100.0% | 0.45% | – |
| IFF | Buy | Intl Flavors & Fragrance | $5,311,000 | -15.6% | 52,025 | +6.7% | 0.44% | +8.4% |
| APD | New | Air Products & Chemicals | $5,058,000 | – | 25,341 | +100.0% | 0.42% | – |
| VAR | Buy | Varian Medical Systems | $4,951,000 | -22.6% | 48,227 | +7.1% | 0.41% | -0.7% |
| LMT | New | Lockheed Martin Corp | $4,711,000 | – | 13,900 | +100.0% | 0.39% | – |
| RGA | Buy | Reinsurance Group America | $4,549,000 | -44.5% | 54,065 | +7.5% | 0.38% | -28.7% |
| MXIM | New | Maxim Integrated Prods | $4,117,000 | – | 84,700 | +100.0% | 0.34% | – |
| MSM | Buy | MSC Industrial | $4,084,000 | -24.0% | 74,287 | +8.4% | 0.34% | -2.6% |
| JWA | Sell | Wiley John & Sons Cl A | $4,067,000 | -23.5% | 108,485 | -1.0% | 0.34% | -1.7% |
| FB | Sell | Facebook Inc | $4,056,000 | -31.2% | 24,315 | -15.3% | 0.34% | -11.5% |
| KO | Buy | Coca Cola Company | $4,025,000 | +621.3% | 90,968 | +802.8% | 0.33% | +827.8% |
| MOS | Buy | Mosaic Company | $3,772,000 | -36.9% | 348,620 | +26.3% | 0.31% | -18.9% |
| KMB | New | Kimberly Clark Corp | $3,763,000 | – | 29,430 | +100.0% | 0.31% | – |
| AEP | Sell | American Electric Power Co | $3,383,000 | -86.6% | 42,300 | -84.2% | 0.28% | -82.8% |
| RL | Buy | Ralph Lauren Corp | $3,349,000 | -16.0% | 50,110 | +47.4% | 0.28% | +7.8% |
| Buy | Hilton Food Group PLC | $3,281,000 | -3.5% | 244,989 | +5.8% | 0.27% | +23.6% | |
| WM | New | Waste Management Inc New | $3,036,000 | – | 32,800 | +100.0% | 0.25% | – |
| HXL | Buy | Hexcel Corp | $2,415,000 | -9.1% | 64,924 | +79.2% | 0.20% | +16.3% |
| Buy | Homeserve PLC | $2,287,000 | +7.3% | 174,344 | +36.9% | 0.19% | +37.7% | |
| Buy | Ashmore Group Ltd | $2,228,000 | -30.5% | 503,681 | +7.8% | 0.18% | -10.6% | |
| SEB | Buy | Seaboard Corp | $2,211,000 | -26.0% | 786 | +11.8% | 0.18% | -4.7% |
| FTDR | Buy | Frontdoor Inc | $2,218,000 | +19.0% | 63,773 | +62.2% | 0.18% | +52.1% |
| STRL | Buy | Sterling Construction | $2,198,000 | -7.8% | 231,344 | +36.6% | 0.18% | +18.2% |
| BLBD | Buy | Blue Bird Corp | $2,129,000 | -23.6% | 194,754 | +60.3% | 0.18% | -1.7% |
| GOOGL | New | Google Inc Class A | $2,112,000 | – | 1,818 | +100.0% | 0.18% | – |
| NRC | Buy | National Research Corporation | $2,072,000 | +19.3% | 45,558 | +72.9% | 0.17% | +53.6% |
| MA | New | Mastercard | $2,073,000 | – | 8,580 | +100.0% | 0.17% | – |
| PATI | Buy | Patriot Transportation | $1,997,000 | -33.6% | 215,845 | +39.8% | 0.17% | -14.9% |
| LLY | Sell | Eli Lilly & Co | $1,724,000 | -93.6% | 12,431 | -94.0% | 0.14% | -91.9% |
| MUR | Buy | Murphy Oil Corp | $1,703,000 | -76.0% | 277,835 | +4.9% | 0.14% | -69.3% |
| New | Domino's Pizza Group plc | $1,635,000 | – | 464,167 | +100.0% | 0.14% | – | |
| VSEC | Buy | VSE Corp | $1,619,000 | -51.9% | 98,804 | +11.6% | 0.13% | -38.5% |
| Sell | Howden Joinery | $1,570,000 | -40.2% | 247,349 | -16.0% | 0.13% | -23.5% | |
| GNRC | New | Generac | $1,492,000 | – | 16,012 | +100.0% | 0.12% | – |
| PLSDF | Buy | Pulse Seismic Inc | $1,454,000 | -43.4% | 2,070,220 | +20.5% | 0.12% | -27.1% |
| JEF | Buy | Jefferies Financial Group Inc | $1,401,000 | -31.1% | 102,458 | +7.7% | 0.12% | -11.5% |
| OXY | Sell | Occidental Petroleum Corp | $1,315,000 | -94.9% | 113,534 | -81.7% | 0.11% | -93.4% |
| GIL | Buy | Gildan Activewear Inc | $1,289,000 | -50.4% | 100,996 | +14.8% | 0.11% | -36.3% |
| FLR | Buy | Fluor Corp New Del Com | $1,223,000 | +10.2% | 176,964 | +201.1% | 0.10% | +41.7% |
| APA | Buy | Apache Corp | $775,000 | -75.7% | 185,373 | +48.9% | 0.06% | -68.9% |
| XOP | New | Spdr S P Oil Gas Explor | $514,000 | – | 15,618 | +100.0% | 0.04% | – |
| FLO | Flowers Foods, Inc | $285,000 | -5.6% | 13,882 | 0.0% | 0.02% | +20.0% | |
| DTD | Wisdomtree Total Div Fundus total dividend | $260,000 | -25.7% | 3,318 | 0.0% | 0.02% | -4.3% | |
| OEF | Buy | IShares S&P 100s&p 100 etf | $224,000 | -14.8% | 1,886 | +3.5% | 0.02% | +11.8% |
| CVEO | Civeo Corp | $7,000 | -66.7% | 16,000 | 0.0% | 0.00% | 0.0% | |
| Mycelx Technologies Corp | $6,000 | -25.0% | 10,360 | 0.0% | 0.00% | -100.0% | ||
| PSWS | Exit | Puresafe Water Systems Inc | $0 | – | -14,000 | -100.0% | 0.00% | – |
| XOP | Exit | Spdr S P Oil Gas Explor | $0 | – | -50,276 | -100.0% | -0.08% | – |
| CLX | Exit | CLOROX CO DEL | $0 | – | -44,020 | -100.0% | -0.44% | – |
Original filings
The following EDGAR filing(s) were analyzed to create this report:
- View 13F-HR filed 2020-05-13
Top long-term holdings
| Name | Quarters owned | Latest quarter owned | Max weighting |
|---|---|---|---|
| JP Morgan Chase & Co | 42 | Q3 2023 | 3.9% |
| Cisco Systems Inc | 42 | Q3 2023 | 3.6% |
| Mosaic Company | 42 | Q3 2023 | 3.4% |
| PPL Corp | 42 | Q3 2023 | 3.4% |
| Intl Business Machines Corp Ibm | 42 | Q3 2023 | 3.2% |
| AFLAC INC | 42 | Q3 2023 | 2.5% |
| Waste Management Inc New | 42 | Q3 2023 | 2.9% |
| Microsoft Corp | 42 | Q3 2023 | 2.1% |
| CATERPILLAR INC DEL | 42 | Q3 2023 | 2.7% |
| AT&T Corp | 42 | Q3 2023 | 2.0% |
View Willis Investment Counsel's complete holdings history.
Latest significant ownerships (13-D/G)
| Filed | Shares | Percentage | |
|---|---|---|---|
| PATRIOT TRANSPORTATION HOLDING, INC. | February 14, 2022 | 71,350 | 2.1% |
View Willis Investment Counsel's complete significant-ownership history.
Latest filings
| Type | Filed |
|---|---|
| 13F-HR | 2024-04-24 |
| 13F-HR/A | 2024-03-07 |
| 13F-HR/A | 2024-03-07 |
| 13F-HR/A | 2024-03-07 |
| 13F-HR | 2024-01-11 |
| 13F-HR | 2023-10-17 |
| 13F-HR | 2023-07-11 |
| 13F-HR | 2023-04-18 |
| 13F-HR | 2023-01-18 |
| 13F-HR | 2022-10-12 |
View Willis Investment Counsel's complete filings history.
All filings
- Holdings (13F-HR)
- Significant ownership (13-D/G)
- Insider transactions (4, 5, 6)
- Events (8-K)
- Shareholder votes (proxy)
View complete filings history.