$361 Million is the total value of HORAN CAPITAL MANAGEMENT's 65 reported holdings in Q4 2015. The portfolio turnover from Q3 2015 to Q4 2015 was 38.1% .
| Value | Shares | ↓ Weighting | ||||||
|---|---|---|---|---|---|---|---|---|
| GE | Sell | General Electric Co | $22,558,000 | +19.4% | 724,173 | -3.3% | 6.26% | +13.0% |
| MSFT | Sell | Microsoft Corp | $21,293,000 | +20.4% | 383,803 | -3.9% | 5.90% | +13.9% |
| GOOG | Sell | Alphabet Inc Class C | $20,188,000 | +20.5% | 26,603 | -3.4% | 5.60% | +14.0% |
| BRKB | New | Berkshire Hathaway Inc. Cl B | $19,531,000 | – | 147,924 | +100.0% | 5.42% | – |
| V | Sell | Visa Inc | $18,722,000 | +7.2% | 241,422 | -3.7% | 5.19% | +1.4% |
| PG | Sell | Procter & Gamble Co | $16,954,000 | +5.8% | 213,510 | -4.2% | 4.70% | +0.1% |
| AMZN | New | Amazon.com Inc | $16,117,000 | – | 23,846 | +100.0% | 4.47% | – |
| WFC | Sell | Wells Fargo & Co | $14,522,000 | +2.9% | 267,162 | -2.8% | 4.03% | -2.7% |
| WMT | Buy | Wal-Mart Stores Inc | $13,996,000 | -4.2% | 228,334 | +1.3% | 3.88% | -9.4% |
| BAC | New | Bank of America Corporation | $13,749,000 | – | 816,937 | +100.0% | 3.81% | – |
| C | Sell | Citigroup Inc | $13,179,000 | +1.7% | 254,682 | -2.5% | 3.66% | -3.8% |
| PEP | Sell | PepsiCo Inc | $11,070,000 | +0.1% | 110,794 | -5.5% | 3.07% | -5.3% |
| EMR | Buy | Emerson Electric | $10,605,000 | +14.1% | 221,732 | +5.4% | 2.94% | +8.0% |
| USB | Sell | U.S. Bancorp | $10,431,000 | +1.1% | 244,471 | -2.8% | 2.89% | -4.3% |
| CSCO | Sell | Cisco Systems Inc | $9,652,000 | -1.3% | 355,443 | -4.6% | 2.68% | -6.6% |
| PFE | Sell | Pfizer Inc | $8,565,000 | -0.2% | 265,355 | -2.9% | 2.38% | -5.6% |
| MCD | Sell | McDonald's Corp | $7,800,000 | +16.5% | 66,024 | -2.9% | 2.16% | +10.2% |
| COH | Sell | Coach Inc | $7,579,000 | +0.9% | 231,569 | -10.8% | 2.10% | -4.5% |
| ORCL | Sell | Oracle Corporation | $7,340,000 | -1.8% | 200,936 | -2.9% | 2.04% | -7.1% |
| JNJ | Sell | Johnson & Johnson | $7,028,000 | +7.7% | 68,423 | -2.1% | 1.95% | +1.9% |
| CHRW | Buy | CH Robinson Worldwide Inc | $6,018,000 | -6.5% | 97,044 | +2.2% | 1.67% | -11.6% |
| FAST | Sell | Fastenal Co | $6,004,000 | +10.0% | 147,099 | -1.3% | 1.66% | +4.1% |
| ESRX | New | Express Scripts Holding Co. | $5,808,000 | – | 66,455 | +100.0% | 1.61% | – |
| IBM | Sell | International Business Machines Corp | $4,818,000 | -9.4% | 35,014 | -4.6% | 1.34% | -14.3% |
| UNP | Buy | Union Pacific Corp | $4,777,000 | -11.2% | 61,098 | +0.4% | 1.32% | -16.0% |
| QCOM | Sell | Qualcomm Inc | $4,565,000 | -57.1% | 91,338 | -53.9% | 1.27% | -59.4% |
| GOOGL | Sell | Alphabet Inc Class A | $4,236,000 | +6.9% | 5,445 | -12.3% | 1.18% | +1.1% |
| ADP | New | Automatic Data Processing | $4,220,000 | – | 49,817 | +100.0% | 1.17% | – |
| DD | Sell | E I du Pont de Nemours & Company | $3,794,000 | +31.6% | 56,969 | -4.7% | 1.05% | +24.5% |
| XOM | Sell | Exxon Mobil Corporation | $3,568,000 | -8.2% | 45,778 | -12.4% | 0.99% | -13.1% |
| FOSL | Buy | Fossil | $3,266,000 | -19.7% | 89,348 | +22.8% | 0.91% | -24.0% |
| AGG | Buy | iShares Core US Aggregate Bond | $3,212,000 | +68.9% | 29,740 | +71.3% | 0.89% | +59.7% |
| UPS | Sell | United Parcel Service Inc (UPS) | $2,968,000 | -6.0% | 30,846 | -3.6% | 0.82% | -11.0% |
| BDX | New | Becton Dickinson & Co | $2,946,000 | – | 19,124 | +100.0% | 0.82% | – |
| LVS | Sell | Las Vegas Sands Corp | $2,589,000 | -43.5% | 59,078 | -51.1% | 0.72% | -46.6% |
| CLX | Sell | Clorox Co | $2,421,000 | +7.1% | 19,096 | -2.4% | 0.67% | +1.4% |
| VIAB | Sell | Viacom Inc | $2,413,000 | -49.1% | 58,627 | -46.6% | 0.67% | -51.8% |
| CL | Sell | Colgate-Palmolive Co | $1,860,000 | +3.7% | 27,920 | -1.2% | 0.52% | -1.9% |
| CMI | New | Cummins, Inc. | $1,781,000 | – | 20,244 | +100.0% | 0.49% | – |
| MRK | Buy | Merck & Co Inc | $1,706,000 | +53.3% | 32,310 | +43.3% | 0.47% | +45.1% |
| VTIP | New | Vanguard Short-Term Infl-Prot Secs ETF | $1,679,000 | – | 34,728 | +100.0% | 0.47% | – |
| YUM | Yum Brands Inc | $1,378,000 | -8.7% | 18,875 | 0.0% | 0.38% | -13.6% | |
| AAPL | New | Apple Inc | $1,362,000 | – | 12,945 | +100.0% | 0.38% | – |
| TIP | Sell | iShares TIPS Bond | $1,037,000 | -29.0% | 9,459 | -28.4% | 0.29% | -32.7% |
| BSV | New | Vanguard Short Term Bond ETF | $1,025,000 | – | 12,888 | +100.0% | 0.28% | – |
| VEU | Buy | Vanguard FTSE All-World ex-US ETF | $1,020,000 | +31.3% | 23,518 | +28.9% | 0.28% | +24.1% |
| UTX | Sell | United Technologies Corp | $970,000 | +5.9% | 10,106 | -1.9% | 0.27% | 0.0% |
| TROW | Sell | T. Rowe Price Group Inc | $938,000 | +0.1% | 13,124 | -2.7% | 0.26% | -5.5% |
| PAYX | Sell | Paychex Inc | $909,000 | +8.6% | 17,196 | -2.2% | 0.25% | +2.9% |
| WBA | Sell | Walgreen Boots Alliance Inc Com | $820,000 | -20.2% | 9,636 | -22.2% | 0.23% | -24.6% |
| CVS | Sell | CVS Health Corp | $734,000 | -2.5% | 7,512 | -3.8% | 0.20% | -7.7% |
| AXP | New | American Express Co | $732,000 | – | 10,527 | +100.0% | 0.20% | – |
| IVV | Buy | iShares Core S&P 500 | $721,000 | +128.9% | 3,521 | +114.8% | 0.20% | +117.4% |
| PX | Sell | Praxair Inc | $688,000 | -5.8% | 6,724 | -6.2% | 0.19% | -10.7% |
| VB | Buy | Vanguard Small-Cap ETF | $655,000 | +35.9% | 5,922 | +32.4% | 0.18% | +29.1% |
| NOV | Sell | National Oilwell Varco Inc | $468,000 | -60.0% | 13,993 | -55.0% | 0.13% | -62.1% |
| LOW | Sell | Lowe's Companies Inc | $438,000 | +9.2% | 5,765 | -1.0% | 0.12% | +2.5% |
| UAA | New | Under Armour Class A | $204,000 | – | 2,537 | +100.0% | 0.06% | – |
| T | Buy | AT&T Inc | $191,000 | +66.1% | 5,570 | +57.2% | 0.05% | +55.9% |
| DUK | Sell | Duke Energy Corporation | $155,000 | -17.1% | 2,177 | -16.6% | 0.04% | -21.8% |
| MDT | Sell | Medtronic PLC | $147,000 | +12.2% | 1,912 | -2.5% | 0.04% | +7.9% |
| SWGAY | Sell | Swatch Group AG | $144,000 | -12.2% | 8,327 | -6.4% | 0.04% | -16.7% |
| ZBH | Zimmer Biomet Holdings Inc | $112,000 | +9.8% | 1,095 | 0.0% | 0.03% | +3.3% | |
| VYM | Sell | Vanguard High Dividend Yield ETF | $108,000 | +3.8% | 1,626 | -2.2% | 0.03% | 0.0% |
| MMM | New | 3M Co | $100,000 | – | 665 | +100.0% | 0.03% | – |
| NQP | Exit | Nuveen PA Invstmt Quality Muni | $0 | – | -9,407 | -100.0% | -0.04% | – |
| BX | Exit | Blackstone Group LP | $0 | – | -10,182 | -100.0% | -0.09% | – |
| HOG | Exit | Harley-Davidson Inc | $0 | – | -6,813 | -100.0% | -0.11% | – |
| SHY | Exit | iShares 1-3 Year Treasury Bond | $0 | – | -5,771 | -100.0% | -0.14% | – |
| Exit | American Express Co | $0 | – | -11,472 | -100.0% | -0.25% | – | |
| Exit | Apple Inc | $0 | – | -12,757 | -100.0% | -0.41% | – | |
| Exit | Becton Dickinson & Co | $0 | – | -19,977 | -100.0% | -0.78% | – | |
| Exit | Automatic Data Processing | $0 | – | -51,526 | -100.0% | -1.21% | – | |
| Exit | Amazon.com Inc | $0 | – | -24,491 | -100.0% | -3.68% | – | |
| Exit | Bank of America Corporation | $0 | – | -839,884 | -100.0% | -3.84% | – | |
| BRKB | Exit | Berkshire Hathaway Inc. Cl B | $0 | – | -151,213 | -100.0% | -5.78% | – |
Original filings
The following EDGAR filing(s) were analyzed to create this report:
- View 13F-HR filed 2016-01-26
Top long-term holdings
| Name | Quarters owned | Latest quarter owned | Max weighting |
|---|---|---|---|
| MSFT | 31 | Q4 2020 | 8.3% |
| Visa, Inc. Cl A | 31 | Q4 2020 | 6.7% |
| WFC | 29 | Q2 2020 | 5.0% |
| WMT | 28 | Q1 2020 | 4.4% |
| PepsiCo, Inc. | 28 | Q1 2020 | 4.7% |
| CSCO | 27 | Q4 2019 | 4.7% |
| Johnson & Johnson | 26 | Q3 2019 | 4.6% |
| Procter & Gamble Company | 25 | Q2 2019 | 4.8% |
| General Electric Co. | 24 | Q1 2019 | 6.3% |
| UNP | 24 | Q4 2020 | 2.9% |
View HORAN CAPITAL MANAGEMENT's complete holdings history.
Latest filings
| Type | Filed |
|---|---|
| 13F-HR | 2021-01-26 |
| 13F-HR | 2020-10-05 |
| 13F-HR | 2020-07-09 |
| 13F-HR | 2020-04-08 |
| 13F-HR | 2020-01-07 |
| 13F-HR | 2019-10-21 |
| 13F-HR | 2019-07-17 |
| 13F-HR | 2019-04-15 |
| 13F-HR | 2019-01-14 |
| 13F-HR | 2018-10-26 |
View HORAN CAPITAL MANAGEMENT's complete filings history.
All filings
- Holdings (13F-HR)
- Significant ownership (13-D/G)
- Insider transactions (4, 5, 6)
- Events (8-K)
- Shareholder votes (proxy)
View complete filings history.