$214 Million is the total value of ATLANTA FINANCIAL ASSOCIATES LLC /ADV's 78 reported holdings in Q4 2020. The portfolio turnover from Q3 2020 to Q4 2020 was 18.2% .
| Value | Shares | ↓ Weighting | ||||||
|---|---|---|---|---|---|---|---|---|
| SCHZ | Buy | SCHWAB STRATEGIC TRus aggregate b | $66,492,000 | +2.2% | 1,186,719 | +2.3% | 31.06% | -7.1% |
| IVV | Sell | ISHARES TRcore s&p500 etf | $36,520,000 | +10.6% | 97,286 | -1.0% | 17.06% | +0.6% |
| SCHM | Buy | SCHWAB STRATEGIC TRus mid-cap etf | $30,738,000 | +23.6% | 450,833 | +0.6% | 14.36% | +12.4% |
| VGSH | Sell | VANGUARD SCOTTSDALE FDSshort term treas | $19,478,000 | -3.3% | 316,207 | -2.6% | 9.10% | -12.1% |
| SCHX | Buy | SCHWAB STRATEGIC TRus lrg cap etf | $7,240,000 | +15.3% | 79,606 | +2.2% | 3.38% | +4.8% |
| AAPL | Sell | APPLE INC | $3,549,000 | +13.9% | 26,747 | -0.6% | 1.66% | +3.6% |
| VIG | Sell | VANGUARD SPECIALIZED FUNDSdiv app etf | $3,528,000 | -2.7% | 24,990 | -11.3% | 1.65% | -11.5% |
| HD | Sell | HOME DEPOT INC | $2,680,000 | -6.6% | 10,090 | -2.3% | 1.25% | -15.1% |
| SCHA | Buy | SCHWAB STRATEGIC TRus sml cap etf | $2,344,000 | +31.5% | 26,338 | +0.9% | 1.10% | +19.5% |
| MSFT | Sell | MICROSOFT CORP | $2,326,000 | +2.8% | 10,457 | -2.8% | 1.09% | -6.5% |
| VYM | Sell | VANGUARD WHITEHALL FDShigh div yld | $2,220,000 | +0.4% | 24,258 | -11.2% | 1.04% | -8.7% |
| LLY | Buy | LILLY ELI & CO | $2,189,000 | +23.8% | 12,966 | +8.5% | 1.02% | +12.7% |
| ACWI | Buy | ISHARES TRmsci acwi etf | $1,737,000 | +16.2% | 19,144 | +2.3% | 0.81% | +5.6% |
| VO | Buy | VANGUARD INDEX FDSmid cap etf | $1,666,000 | +30.5% | 8,058 | +11.2% | 0.78% | +18.6% |
| TSLA | Buy | TESLA INC | $1,542,000 | +98.5% | 2,185 | +20.6% | 0.72% | +80.5% |
| SCHD | Sell | SCHWAB STRATEGIC TRus dividend eq | $1,390,000 | +14.9% | 21,672 | -1.0% | 0.65% | +4.3% |
| ACWX | ISHARES TRmsci acwi ex us | $1,207,000 | +15.4% | 22,753 | 0.0% | 0.56% | +5.0% | |
| QQQ | Buy | INVESCO QQQ TRunit ser 1 | $1,056,000 | +13.8% | 3,367 | +0.8% | 0.49% | +3.4% |
| DIA | Buy | SPDR DOW JONES INDL AVERAGEut ser 1 | $1,001,000 | +10.7% | 3,272 | +0.5% | 0.47% | +0.9% |
| SCHG | Sell | SCHWAB STRATEGIC TRus lcap gr etf | $984,000 | +6.6% | 7,664 | -4.4% | 0.46% | -3.0% |
| WPC | Sell | WP CAREY INC | $933,000 | -21.2% | 13,218 | -27.2% | 0.44% | -28.3% |
| VUG | Buy | VANGUARD INDEX FDSgrowth etf | $886,000 | +54.1% | 3,497 | +38.3% | 0.41% | +40.3% |
| VB | Sell | VANGUARD INDEX FDSsmall cp etf | $856,000 | +23.0% | 4,395 | -2.9% | 0.40% | +11.7% |
| SCHB | Buy | SCHWAB STRATEGIC TRus brd mkt etf | $849,000 | +14.4% | 9,334 | +0.2% | 0.40% | +4.2% |
| CMG | CHIPOTLE MEXICAN GRILL INC | $808,000 | +11.4% | 583 | 0.0% | 0.38% | +1.3% | |
| BRKB | BERKSHIRE HATHAWAY INC DELcl b new | $800,000 | +8.8% | 3,452 | 0.0% | 0.37% | -1.1% | |
| KO | Buy | COCA COLA CO | $794,000 | +12.5% | 14,483 | +1.3% | 0.37% | +2.2% |
| DON | Sell | WISDOMTREE TRus midcap divid | $766,000 | +15.0% | 21,994 | -4.5% | 0.36% | +4.7% |
| VIGI | Sell | VANGUARD WHITEHALL FDSintl dvd etf | $754,000 | +7.1% | 9,264 | -5.2% | 0.35% | -2.8% |
| VTI | Buy | VANGUARD INDEX FDStotal stk mkt | $683,000 | +14.8% | 3,510 | +0.5% | 0.32% | +4.2% |
| SCHO | Buy | SCHWAB STRATEGIC TRsht tm us tres | $591,000 | +22.1% | 11,492 | +22.2% | 0.28% | +10.8% |
| DIS | DISNEY WALT CO | $570,000 | +46.2% | 3,147 | 0.0% | 0.27% | +33.0% | |
| AGG | Buy | ISHARES TRcore us aggbd et | $558,000 | +5.1% | 4,718 | +4.9% | 0.26% | -4.4% |
| NFLX | NETFLIX INC | $554,000 | +8.0% | 1,025 | 0.0% | 0.26% | -1.9% | |
| SCHF | Buy | SCHWAB STRATEGIC TRintl eqty etf | $540,000 | +33.7% | 15,004 | +16.7% | 0.25% | +21.2% |
| SCHV | Buy | SCHWAB STRATEGIC TRus lcap va etf | $515,000 | +18.1% | 8,653 | +3.5% | 0.24% | +7.6% |
| SCHH | Sell | SCHWAB STRATEGIC TRus reit etf | $509,000 | +1.6% | 13,398 | -5.4% | 0.24% | -7.4% |
| MTUM | Buy | ISHARES TRmsci usa mmentm | $493,000 | +14.1% | 3,059 | +4.4% | 0.23% | +3.6% |
| COST | Buy | COSTCO WHSL CORP NEW | $478,000 | +8.4% | 1,269 | +2.2% | 0.22% | -1.8% |
| IWV | ISHARES TRrussell 3000 etf | $447,000 | +14.3% | 2,000 | 0.0% | 0.21% | +4.0% | |
| AMZN | AMAZON COM INC | $440,000 | +3.5% | 135 | 0.0% | 0.21% | -5.5% | |
| DGRW | Buy | WISDOMTREE TRus qtly div grt | $416,000 | +9.5% | 7,703 | +0.4% | 0.19% | -0.5% |
| VTV | New | VANGUARD INDEX FDSvalue etf | $400,000 | – | 3,360 | +100.0% | 0.19% | – |
| PEP | Buy | PEPSICO INC | $390,000 | +7.4% | 2,629 | +0.3% | 0.18% | -2.2% |
| SPY | Buy | SPDR S&P 500 ETF TRtr unit | $386,000 | +43.5% | 1,032 | +28.4% | 0.18% | +30.4% |
| IWM | Sell | ISHARES TRrussell 2000 etf | $378,000 | +29.5% | 1,928 | -1.2% | 0.18% | +18.0% |
| GOOG | Sell | ALPHABET INCcap stk cl c | $359,000 | +15.8% | 205 | -2.8% | 0.17% | +5.7% |
| V | Buy | VISA INC | $344,000 | +15.8% | 1,572 | +5.7% | 0.16% | +5.2% |
| SPTM | Sell | SPDR SER TRportfoli s&p1500 | $327,000 | -35.4% | 7,099 | -42.6% | 0.15% | -41.2% |
| UPS | UNITED PARCEL SERVICE INCcl b | $323,000 | +0.9% | 1,919 | 0.0% | 0.15% | -7.9% | |
| JPM | JPMORGAN CHASE & CO | $319,000 | +31.8% | 2,512 | 0.0% | 0.15% | +20.2% | |
| FSKR | FS KKR CAP CORP II | $311,000 | +11.5% | 18,970 | 0.0% | 0.14% | +1.4% | |
| IWF | New | ISHARES TRrus 1000 grw etf | $310,000 | – | 1,284 | +100.0% | 0.14% | – |
| GAL | Buy | SSGA ACTIVE ETF TRglobl allo etf | $304,000 | +27.7% | 7,110 | +16.2% | 0.14% | +16.4% |
| BAC | Sell | BK OF AMERICA CORP | $299,000 | -5.1% | 9,873 | -24.4% | 0.14% | -13.6% |
| PG | Buy | PROCTER AND GAMBLE CO | $298,000 | +6.4% | 2,138 | +6.1% | 0.14% | -3.5% |
| JNJ | Buy | JOHNSON & JOHNSON | $291,000 | +15.5% | 1,850 | +9.4% | 0.14% | +5.4% |
| VNQ | Buy | VANGUARD INDEX FDSreal estate etf | $287,000 | +19.6% | 3,384 | +11.1% | 0.13% | +8.9% |
| GOOGL | ALPHABET INCcap stk cl a | $284,000 | +19.3% | 162 | 0.0% | 0.13% | +9.0% | |
| IWN | Sell | ISHARES TRrus 2000 val etf | $281,000 | +17.1% | 2,136 | -11.7% | 0.13% | +6.5% |
| SO | New | SOUTHERN CO | $257,000 | – | 4,180 | +100.0% | 0.12% | – |
| FB | Sell | FACEBOOK INCcl a | $252,000 | -3.1% | 922 | -7.2% | 0.12% | -11.9% |
| VEA | Buy | VANGUARD TAX-MANAGED INTL FDftse dev mkt etf | $251,000 | +15.1% | 5,323 | +0.1% | 0.12% | +4.5% |
| HON | New | HONEYWELL INTL INC | $249,000 | – | 1,169 | +100.0% | 0.12% | – |
| VZ | Sell | VERIZON COMMUNICATIONS INC | $249,000 | -10.8% | 4,232 | -9.9% | 0.12% | -18.9% |
| CSX | CSX CORP | $246,000 | +17.1% | 2,709 | 0.0% | 0.12% | +6.5% | |
| T | New | AT&T INC | $239,000 | – | 8,310 | +100.0% | 0.11% | – |
| TGT | New | TARGET CORP | $231,000 | – | 1,311 | +100.0% | 0.11% | – |
| CSPI | CSP INC | $227,000 | -10.6% | 29,389 | 0.0% | 0.11% | -18.5% | |
| PFE | Buy | PFIZER INC | $225,000 | +0.4% | 6,124 | +0.2% | 0.10% | -8.7% |
| BL | New | BLACKLINE INC | $220,000 | – | 1,650 | +100.0% | 0.10% | – |
| VWO | New | VANGUARD INTL EQUITY INDEX Fftse emr mkt etf | $214,000 | – | 4,261 | +100.0% | 0.10% | – |
| DHR | Sell | DANAHER CORPORATION | $212,000 | -3.2% | 955 | -6.0% | 0.10% | -11.6% |
| CVX | New | CHEVRON CORP NEW | $208,000 | – | 2,457 | +100.0% | 0.10% | – |
| SPYG | New | SPDR SER TRprtflo s&p500 gw | $203,000 | – | 3,671 | +100.0% | 0.10% | – |
| QCOM | New | QUALCOMM INC | $204,000 | – | 1,340 | +100.0% | 0.10% | – |
| IVW | New | ISHARES TRs&p 500 grwt etf | $201,000 | – | 3,144 | +100.0% | 0.09% | – |
| GE | GENERAL ELECTRIC CO | $173,000 | +73.0% | 16,005 | 0.0% | 0.08% | +58.8% |
Original filings
The following EDGAR filing(s) were analyzed to create this report:
- View 13F-HR filed 2021-01-21
Top long-term holdings
| Name | Quarters owned | Latest quarter owned | Max weighting |
|---|---|---|---|
| SCHWAB STRATEGIC TR | 5 | Q1 2021 | 34.0% |
| ISHARES TR | 5 | Q1 2021 | 18.3% |
| SCHWAB STRATEGIC TR | 5 | Q1 2021 | 14.4% |
| VANGUARD SCOTTSDALE FDS | 5 | Q1 2021 | 10.4% |
| VANGUARD SPECIALIZED FUNDS | 5 | Q1 2021 | 2.5% |
| APPLE INC | 5 | Q1 2021 | 1.7% |
| HOME DEPOT INC | 5 | Q1 2021 | 1.8% |
| VANGUARD WHITEHALL FDS | 5 | Q1 2021 | 2.1% |
| MICROSOFT CORP | 5 | Q1 2021 | 1.3% |
| LILLY ELI & CO | 5 | Q1 2021 | 1.7% |
View ATLANTA FINANCIAL ASSOCIATES LLC /ADV's complete holdings history.
Latest filings
| Type | Filed |
|---|---|
| 13F-HR | 2021-05-19 |
| 13F-HR | 2021-01-21 |
| 13F-HR | 2020-11-06 |
| 13F-HR | 2020-08-11 |
| 13F-HR | 2020-05-05 |
View ATLANTA FINANCIAL ASSOCIATES LLC /ADV's complete filings history.
All filings
- Holdings (13F-HR)
- Significant ownership (13-D/G)
- Insider transactions (4, 5, 6)
- Events (8-K)
- Shareholder votes (proxy)
View complete filings history.